Win new customers,
The key?
Make clickable content that sparks curiosity, builds trust, and guides people seamlessly from first glance to lifelong loyalty.
NO MATTER YOUR INDUSTRY, THE MISSION IS THE SAME:
Forge fans for life
I’m Philip, a Sr. Copywriter & Brand Strategist who blends strategic thinking with creativity to make brand voices impossible to ignore.
Experienced Across Industries
What's it like having me on your team?
"Philip has been an incredibly valuable member of the MotorTrend team, serving as Senior Copywriter to help us construct the most impactful messaging possible to our highly discerning audience. While his written expertise is world-class, he has expanded his scope within the marketing and communications team to functions that have increased our go-to-market capabilities and ultimately improved the impact of our campaigns. Whether formulating creative strategies, concepting ideas for content or promotion, researching topics and target markets to better understand trends in human behavior, establishing a brand’s tone and voice or ultimately penning the consumer-centric voice, I would recommend Philip to any organization. He is the type of versatile, creative thinker needed to truly move the needle in modern MARCOM."
Scott Shafstall, Head of Corporate Communications, MotorTrend Group
"Philip is not only a phenomenal copywriter, capable of writing effective copy for any and all platforms, but he is also a brilliant strategic mind and an expert at client relations and time management. As Philip's manager for 2 years, I loved Philip's ability to notice marketing trends and make the applicable to our work at MotorTrend. He was self-sufficient, building his own workflows and always solved problems instead of creating them. Philip has a diverse and effective skillset and is suitable for any number of positions. He is an incredibly asset to any team and is the perfect hire."
"I've had the pleasure of working closely with Philip on the MotorTrend Marketing Team and I've seen his incredible talents as a copywriter. He writes thoughtful, persuasive, engaging and creative copy to help us promote our top series. Beyond his exceptional writing skills, he's quick, efficient, and able to turn around last minute requests when needed by the organization. He consistently meets deadlines with ease, all while maintaining the highest standard of quality in the work. Philip is also collaborative and open to feedback. Whenever strategies and communication points shift during a campaign, he's quick to adapt, pivot and deliver new options for us."
"You rarely come across standout talent like Philip. I had the pleasure of working alongside him for 2 1/2 years at Motortrend, where we collaborated on numerous projects across various campaigns for the Creative Marketing team. Philip brought an extraordinary blend of creativity, dedication, and communication to our team, elevating every project he undertook.
From the get-go, Philip impressed me with his ability to not just produce compelling copy but to inject innovative ideas that resonated well with our target audience. His work consistently went beyond just meeting the brief; it brought a fresh perspective that made all the difference in our campaigns. Whether it was a high-pressure deadline or a challenging topic, Philip always delivered exceptional quality, demonstrating his deep understanding of both our brand voice and the needs of our audience.
What sets Philip apart is his extraordinary communication skills. He has an innate ability to listen to and understand the needs of their colleagues and clients, making them an invaluable bridge between creative and strategic objectives. This skill not only enhanced the effectiveness of our projects but also fostered a collaborative and positive working environment for our team.
Beyond his professional capabilities, Philip's positive attitude and team spirit made him a joy to work with. He is not just a remarkable copywriter but a true team player, always willing to offer support and share his knowledge with others.
"I am delighted to recommend Philip as a creative, motivated, and dependable colleague. I had the privilege of working closely with Philip on crafting captivating product descriptions for the MotorTrend e-commerce storefront. Philip's exceptional skill in creating engaging product copy played a pivotal role in boosting transaction conversions."
"Philip is by far the best copywriter I have ever worked with in my career. I’m very grateful to have worked with Philip on so many projects at MotorTrend. Philip goes above and beyond when conducting his analysis to understand the voice of his audience, and delivers enticing copy that has contributed to many successful campaigns. Philip is also one to take initiative in starting projects and implementing impactful marketing tactics. Any company would be highly lucky to have Philip on their team!"
"I first met Philip at MotorTrend/Discovery's first ever Hackathon.
Ever since, he has been my main go-to for all things copy. He is fast, efficient, and I love love love that he is willing to sit and comb thru designs/flows/experiences to really nail down copy.
Philip was directly involved with all copy regarding Connected TV native applications:
1) Introduction to anonymous and registered tiered experience.
2) Provided all copy for subscription conversion triggers and registration captures.
3) Introduction of social login & registration on Connected TV applications.
Absolutely enjoyed our time at MotorTrend together."
"I worked alongside Philip when he first started as a Digital Copywriter and was then quickly promoted to Marketing Director. Together, we worked on everything from paid advertising to web content, all while he played the role of Content Strategist, Senior Copywriter, Project Manager and more. Under his direction, the Marketing Department improved its processes and the Creative was much more memorable and focused. I appreciated his willingness to listen and lead by example. Given the chance, I’d welcome an opportunity to work with him again."
Michelle Tran, Growth Marketing, Apple
Catherine Warner, Sr. Creative Project Manager, Expedia Group
Serena Rios, Manager of Retention Engagement, Warner Bros. Discovery
Davis Haire, Sr. Manager Business Operations, MotorTrend Group
Jesse Oveson, Sr. Product Manager, MotorTrend Group
"I'm delighted to write a recommendation for Philip, who I had the pleasure of working with on various campaigns, including Women's History Month. Philip's exceptional communication skills and knack for generating innovative ideas greatly contributed to the success of our projects.
Throughout our collaboration, Philip consistently impressed me with his ability to think outside the box and come up with fresh perspectives for our campaigns. His dedication to creating impactful content tailored to our target audience was evident in every aspect of his work. Whether it was brainstorming sessions or executing strategies, Philip always brought enthusiasm and creativity to the table.
Moreover, I deeply appreciated Philip's proactive approach to supporting me on the social media side whenever I felt overwhelmed with projects and copywriting. He was always willing to lend a helping hand, whether it was managing social media accounts, crafting engaging posts, or participating actively in events to promote our initiatives.
Philip's professionalism, reliability, and passion for his work make him an invaluable asset to any team. I wholeheartedly recommend him for any role that requires a dynamic individual with exceptional communication skills and a talent for generating innovative ideas. It was a pleasure working with Philip, and I'm confident he will continue to excel in all his future endeavors."
Matthew Pollack, Social Media Specialist, Warner Bros. Discovery
Jenna DiMaria, Director of UI/UX, DYL, LLC
"I've worked with Philip since joining the DYL marketing team and it has been a great experience learning and growing together. I can attest that he has a keen insight on market trends, a strong attention to details, and is above all, a leader who can guide a team to success. Our marketing strategy and efforts flourished during his tenure, and his constant stream of fresh ideas ensured that our department always moved in the right direction."
Andrew Ly, Front End Web Developer, DYL, LLC
Tom Von Heijne, Creative Director, MotorTrend Group
What's it like having me on your team?
"Philip has been an incredibly valuable member of the MotorTrend team, serving as Senior Copywriter to help us construct the most impactful messaging possible to our highly discerning audience. While his written expertise is world-class, he has expanded his scope within the marketing and communications team to functions that have increased our go-to-market capabilities and ultimately improved the impact of our campaigns. Whether formulating creative strategies, concepting ideas for content or promotion, researching topics and target markets to better understand trends in human behavior, establishing a brand’s tone and voice or ultimately penning the consumer-centric voice, I would recommend Philip to any organization. He is the type of versatile, creative thinker needed to truly move the needle in modern MARCOM."
Scott Shafstall, Head of Corporate Communications, MotorTrend Group
"Philip is not only a phenomenal copywriter, capable of writing effective copy for any and all platforms, but he is also a brilliant strategic mind and an expert at client relations and time management. As Philip's manager for 2 years, I loved Philip's ability to notice marketing trends and make the applicable to our work at MotorTrend. He was self-sufficient, building his own workflows and always solved problems instead of creating them. Philip has a diverse and effective skillset and is suitable for any number of positions. He is an incredibly asset to any team and is the perfect hire."
Tom Von Heijne, Creative Director, MotorTrend Group
"I've had the pleasure of working closely with Philip on the MotorTrend Marketing Team and I've seen his incredible talents as a copywriter. He writes thoughtful, persuasive, engaging and creative copy to help us promote our top series. Beyond his exceptional writing skills, he's quick, efficient, and able to turn around last minute requests when needed by the organization. He consistently meets deadlines with ease, all while maintaining the highest standard of quality in the work. Philip is also collaborative and open to feedback. Whenever strategies and communication points shift during a campaign, he's quick to adapt, pivot and deliver new options for us."
"You rarely come across standout talent like Philip. I had the pleasure of working alongside him for 2 1/2 years at Motortrend, where we collaborated on numerous projects across various campaigns for the Creative Marketing team. Philip brought an extraordinary blend of creativity, dedication, and communication to our team, elevating every project he undertook.
From the get-go, Philip impressed me with his ability to not just produce compelling copy but to inject innovative ideas that resonated well with our target audience. His work consistently went beyond just meeting the brief; it brought a fresh perspective that made all the difference in our campaigns. Whether it was a high-pressure deadline or a challenging topic, Philip always delivered exceptional quality, demonstrating his deep understanding of both our brand voice and the needs of our audience.
What sets Philip apart is his extraordinary communication skills. He has an innate ability to listen to and understand the needs of their colleagues and clients, making them an invaluable bridge between creative and strategic objectives. This skill not only enhanced the effectiveness of our projects but also fostered a collaborative and positive working environment for our team.
Beyond his professional capabilities, Philip's positive attitude and team spirit made him a joy to work with. He is not just a remarkable copywriter but a true team player, always willing to offer support and share his knowledge with others.
Michelle Tran, Growth Marketing, Apple
Catherine Warner, Sr. Creative Project Manager, Expedia Group
Project Showcase
Entertainment
MotorTrend Group is a leading automotive media company known for its “MotorTrend+” streaming service and extensive digital, social, print, and event platforms. It produces award-winning car reviews, shows, and events that reach millions of auto enthusiasts and industry professionals worldwide.
SaaS Tech
DYL is a cloud-based communications and sales automation platform combining phone, texting, CRM, and lead & contact management for businesses looking to streamline their customer engagement, boost team productivity, and scale growth.
My Expanding Toolkit
Need high-converting content that turns attention into action and customers into loyal advocates?
From ecommerce to email, landing pages to brand campaigns, real results begin with standout creative that combines strategic insight with sharper messaging for every stage of the customer journey.